Travel Retail and Duty Free Business Intelligence    Friday 18 April 2014

NEWS

Victoria’s Secret opens second store at Amsterdam Airport Schiphol

Published: 13/11/12

Source: ©The Moodie Report

By Rahul Odedra

NETHERLANDS. Victoria’s Secret has opened its second store at Amsterdam Airport Schiphol, offering fragrances, body care products and accessories.

Located within the Schiphol Plaza, the Beauty & Accessories store promises a choice from dozens of Victoria's Secret handbags, travel bags, passport covers, cosmetic bags, bracelets and key chains.

It is also carrying a wide range of the brand’s perfumes and beauty products, including VS Angel, Victoria's Secret Bombshell, SLT Noire Tease, and the VS Fantasies body care range.

Victoria's Secret opened its first Beauty & Accessories store at Schiphol in July 2011
Schiphol Consumer Products & Services Business Area Director Otto Ambagtsheer said: “We are continuously enhancing Schiphol Plaza with innovative shops and new formulas to ensure that the shopping centre remains an attractive venue for the nearly 40 million visitors who come here every year.

“The very first European branch of Victoria's Secret was only accessible to passengers after they had passed through passport control at Schiphol. We hope that opening a second outlet here at Schiphol Plaza will fulfil the wishes of the numerous fans of this American brand.”

Victoria’s Secret opened its first Schiphol store in June 2011 in Lounge 3, as reported, and both stores are operated by Dutch travel retailer Gerzon Schiphol.

Gerzon Director Philip Gerzon said: “The design of the Schiphol Plaza shop is modern and glamorous. One of the walls of the shop has been reserved especially to project catwalk videos of Victoria's Secret fashion shows.

“Visitors have responded to the arrival of the shop with tremendous enthusiasm in recent months. We expect that this shop will perfectly meet the needs of the numerous passengers and visitors of Schiphol Plaza.”