L’Oréal Luxury Products and HMSHost open Kiehl’s and Beauty Lounge in Atlanta – 24/11/09
Published: 24/11/09
Source: ©The Moodie Report
By Martin Moodie
US. HMSHost Corporation, and L’Oréal Luxury Products Travel Retail Americas (through Parbel of Florida) have announced the opening of two duty paid retail stores at Hartsfield-Jackson Atlanta International Airport, the world’s busiest airport.
Kiehl’s and the multi-brand Beauty Lounge are both situated at the centre of Concourse B.
Parbel of Florida General Manager Richard Cymberg said: “We see a huge potential to cater to the US domestic passenger with these stores.
"There are one billion passengers in the US and 90% of them are domestic. We are always looking for ways to reach this passenger and Atlanta is number one – not only in the US but in the world — in terms of passenger traffic.”
The new Kiehl’s is the brand’s second US airport venue. The store showcases the brand’s signature skin, hair and body products, and maintains an old-world apothecary aesthetic while also featuring characteristics found in its New York flagship store.
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The mono-brand Kiehl’s outlet and multi-brand Beauty Lounge are targeted at domestic travellers using the airport
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“As the world’s busiest airport we know what our customers demand and we are pleased that HMSHost has responded with a unique and superior shopping experience,” said Hartsfield-Jackson Atlanta International Airport Director of Concessions John Cugasi.
The multi-brand Beauty Lounge offers signature fragrances, skincare, and makeup from many leading cosmetic houses, including Lancôme, Yves Saint Laurent, Giorgio Armani, and Ralph Lauren.
“Atlanta is leading the way in providing a brand new experience for today’s travellers,” said HMSHost Retail Senior Vice President Joan Ryzner.
“Bringing these exclusive brands to Atlanta’s retail shopping venue offers a dwell time opportunity previously unavailable to the domestic traveller. This is just one more way HMSHost is making the traveller’s day better in today’s time-pressed, on-the-go culture.”
ABOUT HMSHOST
Autogrill subsidiary HMSHost operates in more than 100 airports around the globe, including the 20 busiest airports in North America.
The company has annual sales in excess of US$2.7 billion and employs more than 34,000 sales associates worldwide.
ABOUT PARBEL OF FLORIDA
Parbel is a wholly owned subsidiary of L’Oréal Luxury Products. The company was incorporated in 1977 and distributes perfumes and cosmetics to duty free areas in North, Central, South America and the Caribbean.
MORE STORIES ON HMSHOST
HMSHost adds fresh flavour to El Paso Airport -– 26/10/09
HMSHost brings casual F&B concept to New England – 22/07/09
HMSHost celebrates early concession renewal at Charlotte Douglas International Airport – 16/07/09
Cross and HMSHost partner to open airport store – 03/07/09
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