Travel Retail and Duty Free Business Intelligence    Friday 31 July 2015

Retail Promotions

Cointreau Blood Orange makes debut at Frankfurt and Paris CDG

Source: ©The Moodie Report - 27/07/15

Heinemann Duty Free officially launched Cointreau Blood Orange last month with high-profile promotions at Frankfurt and Paris CDG airports, attended by the Master Distiller.

Heinemann Duty Free and Moët Hennessy team up for F1 campaign

Source: ©The Moodie Report - 22/07/15

GERMANY. Heinemann Duty Free and Moët Hennessy have partnered to launch a major F1-themed promotion for Veuve Clicquot at Frankfurt and Hamburg airports.

SK-II R.N.A. Power makes global debut with Shilla Duty Free at Changi

Source: ©The Moodie Report - 16/07/15

SINGAPORE. A big coup for Shilla and Changi Airport as R.N.A. Power, the latest development of SK-II’s Stempower range, makes its global debut.

Glenfiddich launches Residence Cask Vintage 1992 with DFS Changi

Source: ©The Moodie Report - 09/07/15

DFS Changi's customers can buy "their own piece of history", says Senior Vice President, Global Merchandising – Spirits, Wine & Tobacco Brooke Supernaw.

Budapest Airport lauds Trinity success and hails tender interest

Source: ©The Moodie Report - 06/07/15

HUNGARY. Budapest Airport has been a vocal proponent of the Trinity partnership concept, backing an ambitious campaign three years in a row.

Ciroc adds pineapple to fruity flavoured vodka selection

Source: ©The Moodie Report - 02/07/15

Diageo-owned vodka brand Ciroc has added pineapple to its flavour offer. Promotions at key airports around the world are taking place to support the launch.

Pandora partners with DFS in major Hong Kong Airport promotion

Source: ©The Moodie Report - 01/07/15

HONG KONG. 'Expore, Dream & Discover' is the theme as Pandora pre-launches its new travel charms in a promotional zone at the Hong Kong gateway.

Tokyo Narita Airport gears up for big landside Summer Sale campaign

Source: ©The Moodie Report - 26/06/15

JAPAN. Tokyo Narita Airport is staging a sequence of sales and events in its landside Airport Mall to mark the start of the northern summer.

World Duty Free and Jacob’s Creek host tennis-themed pop-up at Gatwick

Source: ©The Moodie Report - 24/06/15

Jacob’s Creek brand ambassador and winemaker Rebekah Richardson appears at Gatwick South to promote the brand's Wimbledon sponsorship.

ARI launches Destination Skincare campaign at Dublin and Cork airports

Source: ©The Moodie Report - 16/06/15

IRELAND. Aer Rianta International (ARI) has launched a promotional campaign called Destination Skincare in The Loop stores at Dublin and Cork airports.

Fazer targets Middle East with Dubai Duty Free promotion for Geisha

Source: ©The Moodie Report - 12/06/15

DUBAI. Fazer has partnered with Dubai Duty Free to promote its Geisha chocolate brand through a sampling activation and contest offering a trip for two to Finland.

Lancôme promotes La Nuit Trésor at London Heathrow

Source: ©The Moodie Report - 12/06/15

For the first time in three years, from 1 April to 12 May, Lancôme staged a fragrance animation at London Heathrow Airport, to promote La Nuit Trésor.

Heinemann’s Arctic Adventure campaign doubles sales for partners

Source: ©The Moodie Report - 11/06/15

NORWAY. Gebr Heinemann's Arctic Adventure campaign, which ran in February and March at Norway’s airports, doubled sales for partner brands in the period.

DFS launches ‘largest beauty promotion programme in the world for travellers'

Source: ©The Moodie Report - 10/06/15

INTERNATIONAL. DFS rolls out its most ambitious beauty promotion yet, with "a multi-brand experience to support travellers’ beauty and skincare needs".

Neuhaus celebrates 100th anniversary of the ballotin at Schiphol Airport

Source: ©The Moodie Report - 10/06/15

NETHERLANDS. Neuhaus has launched an exclusive activation at Schiphol Airport to celebrate the invention of the ballotin by Jean Neuhaus’ wife, Louise Agostini.

L’Oréal extends Giorgio Armani’s Acqua di Giò with new Profumo

Source: ©The Moodie Report - 09/06/15

L’Oréal has extended its Acqua di Giò portfolio with a new masculine scent called Profumo, and is supporting the entire fragrance franchise in key airport locations.

Shu Uemura collaborates with Yaz Bukey for new cosmetics line

Source: ©The Moodie Report - 09/06/15

This spring Shu Uemura partnered with Paris-based accessories and jewellery designer Yaz Bukey to create a limited-edition cosmetics collection.

Hershey launches Reese's sampling campaign at Heathrow Airport

Source: ©The Moodie Report - 08/06/15

Hershey World Travel Retail, with the help of Blackjack Promotions, is offering passengers the chance to sample Reese's products at Heathrow Airport stores.

Lindt and Masi partner in Gebr Heinemann cross-category promotion

Source: ©The Moodie Report - 08/06/15

Leading chocolatier Lindt and wine producer Masi Agricola are to partner on an innovative cross-category promotion at Gebr Heinemann stores later this year.

Tullamore DEW releases first ever Cider Cask Finish Irish whiskey

Source: ©The Moodie Report - 08/06/15

IRELAND. The new Tullamore DEW Cider Cask Finish, now available exclusively in travel retail, is being promoted by ARI at Dublin Airport Terminal 2 until end June.

Unilever extends travel retail product portfolio with ice-cream brands

Source: ©The Moodie Report - 08/06/15

In addition to Toni & Guy haircare novelties, Unilever presented its new ice-cream initiatives at last month’s TFWA Tax Free Asia Pacific event.

World Duty Free Group launches Karl Fazer Salty Popcorn chocolate

Source: ©The Moodie Report - 04/06/15

Finnish confectionery group Fazer reports positive feedback for its new Salty Popcorn chocolate, following samplings run by World Duty Free Group at Helsinki Airport.

Aelia unveils revamped Lanson Black Label at Paris Charles de Gaulle

Source: ©The Moodie Report - 02/06/15

Champagne Lanson is teaming up with Aelia in a series of promotions at Paris CDG Terminal 1 and 2 to support the launch of the newly designed Black Label.

Global exposure makes first Dubai Duty Free Irish Open a big success

Source: ©The Moodie Report - 01/06/15

NORTHERN IRELAND/UAE. The inaugural Dubai Duty Free Irish Open golf tournament proved a hole in one for the sponsor and a windfall for a great Dane.

Puig partners with Dubai Duty Free to animate Nina Ricci L’Extase

Source: ©The Moodie Report - 31/05/15

Puig and Dubai Duty Free have joined forces to create a high-profile animation at Dubai International to support the launch of Nina Ricci’s new fragrance L’Extase.

Stolichnaya aims for destination appeal at Stansted Airport

Source: ©The Moodie Report - 29/05/15

Stolichnaya and World Duty Free Group partner in a high visibility brand-building campaign called ‘The Destination Bar’ at London Stansted Airport.

Chanel, Heinemann mark N°5 Eau Première launch in Copenhagen

Source: ©The Moodie Report - 28/05/15

DENMARK. Chanel partners with Gebr Heinemann in a spectacular activation at Copenhagen Airport to celebrate the launch of its new N°5 Eau Première.

London Heathrow Terminal 5 unveils two-storey 'Statue of Liperty'

Source: ©The Moodie Report - 27/05/15

UK. To promote the launch of a new lipstick report, London Heathrow Airport has created a two-storey ‘Statue of Liperty’ tribute to New York City’s iconic landmark.

Star of Bombay activation rolls out across selected Heinemann stores

Source: ©The Moodie Report - 27/05/15

The new activation for Bacardi's super-premium gin is now live at Sydney, Frankfurt and Copenhagen airports and is set to roll out in other European doors.

Diageo unveils Johnnie Walker Blue Label boutique at Taoyuan Airport

Source: ©The Moodie Report - 21/05/15

Johnnie Walker has launched its second multi-sensory Blue Label boutique, at Taipei Taoyuan Airport, with a focus on the brand's heritage and craftsmanship.

Malaysia Airports retail campaign generates US$3.8 million in sales

Source: ©The Moodie Report - 19/05/15

MALAYSIA. The 13-week 'Indulge & Relax' campaign, which gave away weekly trips to Bali, garnered close to 45,950 entries and raked in sales of more than RM13.5 million.

Diageo and DFS open Johnnie Walker House at Changi T3

Source: ©The Moodie Report - 18/05/15

SINGAPORE. Diageo Global Travel and DFS partner in the first Johnnie Walker House in Southeast Asia and the seventh worldwide at Changi Airport T3.

Saudi Duty Free Fabulous Dates Festival generates strong sales surge

Source: ©The Moodie Report - 18/05/15

SAUDI ARABIA. A major campaign showcasing Saudi Arabia’s dates industry, including special consumer offers, generated a +33% surge in sales.

Martell continues tricentenary celebrations with Paris CDG pop-up

Source: ©The Moodie Report - 07/05/15

FRANCE. The Cognac house has partnered with Aelia to launch its ‘Art de Vivre’ pop-up at Charles de Gaulle Airport, showcasing four limited-edition blends.

‘Be a Changi Millionaire’ returns for sixth edition with jubilee twist

Source: ©The Moodie Report - 07/05/15

SINGAPORE. To mark Singapore’s 50th year, Changi Airport has partnered with two local designers to offer Singapore-themed instant prizes in its anchor promotion.

J Cortès Cigars hails success of Aelia promotion in Paris airports in March

Source: ©The Moodie Report - 05/05/15

FRANCE. The Belgian cigar company has posted a +37% rise in sales from a month-long promotion with Aelia at Paris Charles de Gaulle and Orly airports.

Desigual's HappyBox concept makes travel retail debut at Larnaca Airport

Source: ©The Moodie Report - 04/05/15

CYPRUS. Desigual has teamed up with CTC-ARI to launch a 45sq m HappyBox pop-up concept at Larnaca Airport, the first in travel retail for the fashion brand.

Hong Kong International celebrates Labour Day with exclusive offers

Source: ©The Moodie Report - 28/04/15

HONG KONG. Hong Kong International Airport is running promotions to celebrate Labour Day and the HAPPY@hongkong Super JETSO campaign.

Desigual blends Spanish style and French flair in Paris CDG pop-ups

Source: ©The Moodie Report - 28/04/15

FRANCE. Desigual has teamed up with Société de Distribution Aéroportuaire to launch four French-themed pop-up stores at Paris Charles de Gaulle Airport.

Mondelez and Heinemann launch farmers market themed activation

Source: ©The Moodie Report - 28/04/15

To promote the new Toblerone Crushed Corn, Mondelez WTR has partnered Heinemann in an exclusive roadshow at Frankfurt, Oslo and Copenhagen airports.

Bahrain Duty Free marks Bahrain Grand Prix with MasterCard promotion

Source: ©The Moodie Report - 26/04/15

BAHRAIN. The month-long F1 'race to win' promotion at Bahrain Duty Free in partnership with MasterCard has already achieved a marked increase in sales.

Arnott’s celebrates 150th year with Ford display at Melbourne Airport

Source: ©The Moodie Report - 23/04/15

One of a historic fleet of cars used by Arnott’s Biscuits since the late 1800s, the restored Ford Model T display also marks the launch of new Tim Tam flavours.

Snow Leopard Vodka targets Asian travel retail with airport promotions

Source: ©The Moodie Report - 22/04/15

Edrington Asia Travel Retail is giving away a hand-woven snow leopard ornament with every purchase of Snow Leopard Vodka at selected Asian airports.

Paris Charles de Gaulle receives ‘Welcome Chinese’ certification

Source: ©The Moodie Report - 20/04/15

FRANCE. Paris Charles de Gaulle Airport has been awarded “Welcome Chinese” certification, in recognition of its efforts to facilitate Chinese travellers’ journeys.

Heinemann Duty Free presents Hennessy Time Barrel promotion

Source: ©The Moodie Report - 16/04/15

Hennessy and Heinemann Duty Free have partnered for a major promotion at Frankfurt and Hamburg airports to mark the Cognac house’s 250th anniversary.

Lanson adds a touch of rose with 2015 Pink Label limited edition

Source: ©The Moodie Report - 16/04/15

The Champagne house has launched the fourth limited edition of its Pink Label bottle, called La Vie en Rose, in a promotion at Charles de Gaulle Airport.

Puig invites passengers to party with 212 VIP Club Edition

Source: ©The Moodie Report - 15/04/15

The first limited-edition line from the 212 VIP Carolina Herrera universe, 212 VIP Club Edition, is being promoted by WDFG at Barcelona and Madrid Airports.

The Body Shop extends and promotes Hemp collection

Source: ©The Moodie Report - 14/04/15

The Body Shop – known for using quirky, edgy ingredients – is showcasing its Hemp collection at a number of leading European airports during March and April.

Qatar Duty Free courts Chinese spend with UnionPay cardholder promotion

Source: ©The Moodie Report - 07/04/15

QATAR. Qatar Duty Free has launched a promotion offering UnionPay cardholders a -10% discount when they shop at Hamad International Airport up till 20 July.

Bacardi GTR brings Craigellachie heritage to life at Taoyuan Airport

Source: ©The Moodie Report - 06/04/15

TAIWAN. The month-long campaign at Taoyuan Airport focuses on the worm-tub process used in the crafting of Craigellachie Speyside single malt Scotch whisky.